ABOUT

I served as Executive Creative Director for over a decade at Deutsch LA, helping to build and lead the creative group into a world-class creative department and winning our first Cannes Lions. Among many highlights, I spearheaded the VW Super Bowl commercial, “The Force” which became the world’s most viewed automotive spot, and invented the practice of releasing high-profile creative prior to the big game. I helped VW become Global Advertiser of the Year and double its sales volume in just three years’ time. And I helped DIRECTV experience 14 consecutive quarters of growth. Along the way, I’ve been named to “The Creativity 50” list of marketing innovators by AdAge, and been a recipient of every major industry award.

Whereas many creatives live for their “side projects,” my first love and greatest passion is advertising. My home is filled with vintage advertising collectibles I hunt down at flea markets. About the only thing I like to do more than creating for brands is to spend time with my wife and two daughters.